Caring for yourself and your skin shouldn’t come at the earth’s expense. Shop our collection of handmade and plastic-free essentials to help you live more sustainably in your day-to-day life.

With bioactive, multifunctional formulas, ethically sourced botanicals, environmentally conscious packaging & sustainable practices.

Your resource for holistic health, featuring natural brands, mindful plastic-free packaging, and the answers to your questions about plant-based self-care.

I dreamt of a simple skin care ritual that was truly holistic and didn't need a strong preservative; that was so high in vitamins and nutrients that the ingredients preserved themselves - Shelby, founder of Shelby Naturals

Enjoy our curated selection of brands positive both to individual well-being and to the planet. We believe in natural ingredients that have the transformative power to heal, energize and nourish while using plastic-free packaging.

Good for us, good for the planet.

An apothecary is a person who prepares and sells medicines and drugs.
Before we had modern-day pharmacies and pharmacists, apothecary shops sold plant medicines created from botanical compounds